I’ve always been interested in the art of visual storytelling, and one of the most compelling ways to convey a narrative is through the elements in the frame, like props and set design. As a child, I would build sets for my action figures and make short films using whatever objects I could find around the house. I didn’t realize it at the time, but those early experiences sparked a lifelong passion for prop styling and set decoration.
In film school, I gravitated towards the role of set design for my classmates’ projects, and after college, I stumbled into a job in prop styling by accident. But it was a happy accident, because I’ve been hooked ever since. One of the things I love most about this work is the thrill of the hunt for hard-to-find objects, like searching for the perfect period-appropriate chair or contemplating what shower curtains a 40-year-old man in SoHo would have.
I find so much inspiration in the way that objects can tell a story and become markers of culture and history. For example, at Newel, we have a beautiful hand-carved planter from India. But if you look closely, you’ll find Tudor roses sprinkled throughout its woodwork, subtly highlighting the influence of Britain in the region.
Working at Newel has allowed me to indulge my passion for objects and decor history while also supporting the decorating community in their search for that perfect piece. It’s a wonderful job for someone like me, who has always loved the power a well-placed object has to enhance a story.
Q.
What’s the best thing about shopping in person?
A.
You gain a better sense of scale in person, and our warehouse resembles a museum in the way that it is filled with inspiring objects and curated to alter your perspective on the most unassuming trinket you might have scrolled past online. The opportunity to combine various objects and experiment with different colors and textures in real life is invaluable. Additionally, we are happy to bounce around ideas and act as a sounding board for your creative vision.
Q.
Describe your childhood bedroom?
A.
A beautiful celebration of color clashing. Bright yellow walls and wall stickers!
Q.
What might the design world look like in 15 years?
A.
I predict the design world will move away from products that look and feel virtual or digital. We spend so much time staring at screens that we’re craving something different in our physical surroundings. I see a renewed appreciation for the uniqueness and individuality of handcrafted objects. We’re already in a resurgence of traditional crafts like pottery, weaving, and woodworking, and I think this trend will only continue to grow. People want objects with character and a personal touch, not just mass-produced products that look like the factory they come from.
Q.
Who is your ideal client?
A.
I love to work with those who have found joy in their work. We’ve all had a tough time during COVID, and it has made our relationship with work more complex. But those who have pushed through and found something they love about what they do or a bit of pleasure in their job are truly inspiring to collaborate with. It makes the work all the more enjoyable and meaningful.
Q.
What was the first project you worked on?
A.
It was crazy! My first day I walked into a photo studio and was thrown into the deep end of the pool. They asked me to help create a replica of the iconic white stucco walls of Greece, but on MDF walls with plaster. I had little training, but I rolled up my sleeves and got to work. The set turned out great, but my clothes…
Q.
What is one Instagram account you can’t live without?
A.
@pinkessay, They are redefining how we perceive design culture, making it more inclusive, accessible, and sustainable.
Q.
Who is your celebrity crush?
A.
Oscar Isaac
Q.
What are three things you can’t live without?
A.
Cheese, music, and lazy Sundays – my three essentials
Q.
A book that everyone should read?
A.
Ways of Seeing by John Berger – raises awareness of the power of art to shape our worldview.
Q.
Are you a dog or cat person?
A.
Definitely a cat person. They don’t require walks, just a long nap on my laptop keyboard.
